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How to Switch From Gumroad to WordPress

Are you worried that switching from Gumroad to WordPress will be a complicated process? Don’t fret! We’ve got you covered with a simple step-by-step guide.

In this article, we’ll show you exactly how to make a smooth transition from Gumroad to WordPress. From backing up your data and exporting your customer list to setting up product pages and notifying your customers about the switch, we’ll walk you through each and every step.

By the end, you’ll have a fully functional WordPress marketplace, ready to sell your products with ease. So, let’s put any doubts aside and dive into this exciting journey of switching from Gumroad to WordPress!

Backing Up Your Gumroad Data

To ensure a smooth transition from Gumroad to WordPress, you need to take several steps:

  1. Manually back up all your Gumroad data and files. Gumroad doesn’t provide an easy way to export product data, so you’ll need to move your products to Easy Digital Downloads in WordPress for backup.
  2. Start by creating a new digital product in Easy Digital Downloads. Provide a name, description, and download image for each product. This step is crucial for backing up your Gumroad data.
  3. Organize your downloads into categories and tags in Easy Digital Downloads. This will make it easier for you to transfer your product data from Gumroad to WordPress.
  4. Finally, import your Gumroad products into WordPress by transferring the product data manually. This step ensures that all your product information is accurately transferred.

Choosing a WordPress Hosting Provider

Now let’s move on to choosing your WordPress hosting provider.

When selecting a hosting provider for your WordPress site, it’s important to consider your needs and budget. If you’re a beginner, you may want to look into cheap hosting options or hosts that specialize in ecommerce applications. These providers often offer user-friendly interfaces and support to help you get started.

Once you have identified a suitable hosting provider, follow the steps to purchase a hosting plan and install WordPress on your hosting account. This will enable you to set up your WordPress site and start building your online marketplace.

Remember to choose a theme that suits your brand and install plugins, such as WooCommerce, to add ecommerce functionality. Taking the time to find the right hosting provider will ensure a smooth switch from Gumroad to WordPress.

Installing WordPress on Your Hosting Account

When choosing your WordPress hosting provider, you need to install WordPress on your hosting account to begin setting up your online marketplace. Here’s how to install WordPress on your hosting account:

  1. Log in to your hosting account’s control panel.
  2. Look for the ‘WordPress’ or ‘Website’ section and click on it.
  3. Select the option to install WordPress.
  4. Choose the domain or subdomain where you want to install WordPress.
  5. Fill in the necessary details, such as your website name, admin username, and password.
  6. Click on the ‘Install’ button to start the installation process.
  7. Wait for the installation to complete, and you’ll receive a confirmation message.
  8. Access your WordPress dashboard by going to yourdomain.com/wp-admin.

Now that WordPress is installed on your hosting account, you can proceed to set up your online marketplace and start the process of switching from Gumroad to WordPress.

Familiarizing Yourself With WordPress Features

Start exploring the features of WordPress to become familiar with its functionalities for setting up your online marketplace. After installing WordPress on your hosting account, it’s important to understand how to effectively switch from Gumroad to WordPress.

One key feature to focus on is the ability to set up a payment gateway for your digital products. WordPress allows you to use various payment gateways such as PayPal, Stripe, and Amazon, giving you flexibility in how you conduct transactions.

Additionally, familiarize yourself with the Easy Digital Downloads plugin, which can be used to organize your downloads and set up an online store.

Take the time to explore and understand these features to ensure a smooth transition from Gumroad to WordPress.

Setting Up Product Pages in WordPress

To successfully transition from Gumroad to WordPress, you’ll need to establish your product pages in WordPress, utilizing its versatile features for selling digital goods. Here’s how you can set up your product pages in WordPress:

  1. Install and activate the Easy Digital Downloads plugin:
  • This plugin allows you to easily manage your digital products on WordPress.
  • It provides a seamless experience for your customers when purchasing your products online.
  1. Configure your store settings:
  • Provide your business name, address, and country in the plugin settings.
  • Select the default currency for your store to ensure accurate and localized product information.

Transferring Product Files and Descriptions

To ensure a smooth transition, transfer your product files and descriptions from Gumroad to WordPress. Here’s how to do it:

  1. Export your product files:
    Go to your Gumroad account and download all the files associated with your products. Save them on your computer for easy access later.
  2. Transfer the files to WordPress:
    In your WordPress dashboard, navigate to Media > Add New. Upload the product files you exported from Gumroad. Make sure to organize them into appropriate folders or categories for better organization.
  3. Transfer product descriptions:
    Open your WordPress product pages and copy the descriptions from your Gumroad product pages. Paste the descriptions into the corresponding fields on your WordPress product pages.
  4. Check and revise:
    Review each product page to ensure that the files and descriptions are transferred correctly. Make any necessary edits or formatting adjustments.

Importing Your Gumroad Customer List

How can you ensure a smooth transition from Gumroad to WordPress by seamlessly importing your Gumroad customer list? Follow these steps to import your Gumroad customer list into WordPress:

  • Export your Gumroad customer list as a CSV file.
  • Install a WordPress plugin like WP All Import to facilitate the import process.
  • WP All Import allows you to map the fields in your Gumroad customer list CSV file to the corresponding fields in your WordPress user database.
  • You can match fields such as name, email address, and any custom fields you have set up.

Use the plugin to import the CSV file, ensuring that all customer data is accurately transferred to WordPress.

  • After the import is complete, review your customer list in WordPress to ensure all information has been successfully imported.
  • Notify your customers about the switch from Gumroad to WordPress and provide any necessary instructions or login credentials.
  • With your Gumroad customer list now imported into WordPress, you can continue to engage and serve your customers on your new platform.

Notifying Customers About the Switch

Notify your customers of the switch from Gumroad to WordPress by sending them an email with instructions on accessing their purchases.

Start by drafting a clear and concise email that explains the reason for the switch and highlights the benefits of the new WordPress platform, such as more affordable pricing options and greater control over the online marketplace.

Include step-by-step instructions on how customers can access their purchases on the new platform, including any necessary login information or account setup.

Be sure to emphasize the enhanced customization and integration capabilities available on WordPress.

Encourage customers to provide feedback on their experience with the new platform to further enhance user satisfaction.

Keep the email informative and friendly, and address any potential questions or concerns that customers may have.

Frequently Asked Questions

Can You Connect Gumroad to WordPress?

Yes, you can connect Gumroad to WordPress using the Easy Digital Downloads plugin. This allows you to transfer your products, customer list, and payment gateways to WordPress for a seamless transition.

How Do I Market My Gumroad Product?

You can market your Gumroad product by creating a compelling sales page, optimizing your product description with keywords, utilizing social media platforms for promotion, collaborating with influencers, and running targeted advertising campaigns.

Can You Embed Gumroad?

Yes, you can embed Gumroad products in WordPress. By dropping the [gumroad] code into your page and selecting the embed type, users can purchase directly from your site.

How Do You Grow on Gumroad?

To grow on Gumroad, maximize promotion within their restrictions, expand digital product offerings, and optimize your website. However, as your business grows, consider switching to WordPress for more freedom, better profit margins, and scalability.


In conclusion, by following these step-by-step instructions, you can smoothly transition from Gumroad to WordPress.

  • Back up your data, export your customer list, and find a reliable WordPress hosting provider.
  • Install WordPress, familiarize yourself with its features, and set up your product pages.
  • Transfer your product files and descriptions, import your Gumroad customer list, and inform your customers about the switch.
  • Test the functionality of your new WordPress marketplace and optimize your website’s design and marketing strategies.
  • Keep track of your performance with WordPress analytics tools.
  • Enjoy the exciting journey of switching to WordPress!

How can I switch from Gumroad to WordPress?

Switching from Gumroad to WordPress offers several benefits such as the flexibility to sell any type of product, the ability to choose any payment gateway, and the opportunity for enhanced website promotion. By transitioning to WordPress, you can avoid costly fees and gain access to a customizable and scalable platform. Requirements for the switch include a domain name, web hosting account, and the need to migrate customer data. Setting up a payment gateway involves connecting your PayPal or Stripe account. Importing Gumroad products and customer data can be done manually using the Easy Digital Downloads plugin. It is important to thoroughly test and optimize your WordPress store before launching, and to update links and integrations to maintain functionality.

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