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Google ads agency

Paid advertising strategies that work

Pay-Per-Click Advertising Results in 50% more Conversions
Than Organic Traffic!

Google Ads Pay for Themselves!
Reach your target audience AND be seen by customers who are already actively searching for your product/service on the largest web platform.

“We conservatively estimate that for every $1 a business spends on Google Ads, they receive $8 in profit through Google Search and Ads.”

Google Economic Impact

We Help Companies Grow

by generating leads through brand awareness

We can work with any budget in any market to build paid advertising campaigns to bring immediate exposure to your business. 

Our Clients Gain an Immediate PPC Edge

Free Consultation

We help our clients generate targeted leads and traffic

We use tried-and-true Search Engine Marketing (SEM) strategies to reach highly targeted audiences and obtain immediate responses from searchers.

If you’re looking to increase in your website’s visibility, reach out to learn what a PPC campaign looks like and how we can customize a strategy for your business.

Let us give your business an unfair advantage with a strategic Google Ads campaign

Reach out to tell us about your marketing goals and learn how we can help you grow a targeted online audience.

Where to Start with Google Ads

If you’re not sure where to start but already KNOW that you want to use paid ads to generate traffic and leads to your website, consider the following:

People use search to make buying decisions

Shoppers click on ads to make online purchases

65% of people click on ads that include buying keywords (because they’re ready to make an online purchase).

Google is the dominant ad network

As the dominant search engine, people are 4x more likely to click on a Google paid search ad than any on any other search engine.
Google is the top ad network

Google Ads are Diverse

Google incorporates six types of ads in the Network, increasing exposure of any given campaign.

PPC ROI is high

WordStream assign Google pay-per-click (PPC) ads an average ROI of 2% while Google conservatively estimates ad ROI at 8%.

Paid ads Top Organic SEO

Google Ads drive 89% of online traffic without cannibalizing organic clicks.

Our Approach to Paid Advertising

We build PPC campaigns for maximum exposure.

Formula for PPC Success

As a full-stack marketing agency, we evaluate the best possible scenario for obtaining your campaign outcomes including competitive analysis, personifying the customer journey, and knowing which metrics to ignore and which ones to double down on.

The goal is to evaluate your competitive advantage by revealing opportunities for decreased spending and increased conversions, especially in contrast to your competition.

Google Ads Agency

PPC for
Small business

Our PPC packages are designed specifically for small and medium businesses, with your choice of one-time engagements or ongoing retainers. Ask about your options for creating a PPC campaign with us:

Monthly PPC Management

Professionally managed, month-to-month PPC campaigns with
no contract.

PPC Account Setup

Be productive out of the gate with an approved account, competitive keywords, and waiting ads

PPC Account Audit

For optimal outcomes, we’ll perform a SWOT analysis to evaluate corrective strategies.

PPC

If you’re looking to increase in your website’s visibility, reach out to learn what a PPC campaign looks like and how we can customize a strategy for your business.
The Benefits of Working with Us

We’ve been running PPC and paid media campaigns for a long time! Not only do we know the ropes of paid media but we know how to interpret the metrics of any given campaign for optimal outcomes.

Over time, we’ve also curated our own first-party database of buying behavior for multiple local markets. This is key to knowing how to build and guide your own campaign.

A Google Ad Agency with a successful track record

PPC campaigns don’t exist in a vacuum. We can help you reach more prospects through complimentary digital marketing services for website design, SEO and organic marketing, and social media marketing.

And most importantly, as a digital marketing agency, we see the bigger picture of lead generation and conversion, and know how to identify every step along the online marketing landscape. It’s our bread and butter.

Frequently Asked Questions

Google Ads is an advertising solution for promoting products and services on Google properties (Search, YouTube), in different networks (text ads, search ads, responsive search, call-only ads).

You can spend as much or as little as you like. Google recommends a daily budget of $10 – $50 for beginners.

It depends. Some campaigns gain traction out of the gate while others require initial testing and tweaking. If your ad is designed properly, the wait time is much shorter. However, your budget should accommodate a window of one to two months.

SEO is a long-term game and although it generates organic traffic to your website, that traffic doesn’t necessarily convert.

PPC ads can put you on the first page for a given search term within a day, and 98% of searchers choose a business on page 1 of the SERPs (BrightLocal), emphasizing the importance of acquiring a page-1 listing. 

If you’re investing in SEO, then advertising is another way to get your business on the first page to ensure you in front of 98% of your audience.

Advertisers control the message of their ads and many buy ads even when they’re ranked on page-1. (Google)

PPC is more effective when used in conjunction with SEO (New Media Campaigns).

Depending on how much you love analytics, DIY efforts can require 30 – 90 minutes/week. This includes interpreting trends, making changes, etc.

Alternatively, our PPC specialists monitor analytics all day every day and can free up your time to work on your business. We’re happy to field any questions you have.

DIY-ers can signup here.

Alternatively, our PPC specialists are able to build you an ad campaign on any budget. Reach out and learn what it looks like to advertise online with Google Ads.

As a full-service Google Ads agency serving Alberta, Elite Digital Marketing helps business owners increase their customer reach through PPC strategies to acquire traffic and leads. Our PPC architects work closely with our marketing team to help convert leads into customers.

Making your online business more competitive is as easy as taking that first step and reaching out to learn how we can work within your budget to boost your customer base. Let’s chat!