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How to Setup WooCommerce Conversion Tracking

Are you hesitant to delve into the world of WooCommerce conversion tracking because you think it might be complicated or time-consuming? Don’t worry, setting it up is easier than you might think.

In this discussion, we will walk you through the step-by-step process of setting up WooCommerce conversion tracking, giving you the tools you need to measure and optimize your marketing efforts.

So, if you’re ready to boost your online store’s performance and make data-driven decisions, keep reading to discover how to set up WooCommerce conversion tracking and take your business to new heights.

Logging Into Your WordPress Account

To log into your WordPress account, simply navigate to the login page of your website and enter your username or email address along with your password. This step is crucial in the process of setting up WooCommerce conversion tracking. Once you have logged in successfully, you can proceed to install the necessary plugin and configure the settings for tracking conversions.

To begin, locate the ‘Plugins’ tab in your WordPress dashboard and click on ‘Add New.’ In the search bar, type in ‘WooCommerce conversion tracking’ and select the appropriate plugin from the results. Click on ‘Install Now’ and then ‘Activate’ to enable the plugin on your website.

After activating the plugin, you’ll find a new section in the WooCommerce settings called ‘Conversion Tracking.’ Here, you can enter the required information, such as your conversion ID and tracking code. Make sure to save your changes after entering the necessary details.

With the plugin installed and the settings configured, you have successfully set up WooCommerce conversion tracking. This will allow you to monitor and analyze the effectiveness of your marketing efforts, helping you make informed decisions to optimize your conversions and enhance your online store’s performance.

Accessing the Page Editor

Now that you have successfully installed and configured the WooCommerce conversion tracking plugin, let’s move on to accessing the page editor.

The page editor is where you’ll make changes to your WooCommerce pages and add the necessary tracking codes to track conversions on your website.

To access the page editor, log in to your WordPress admin dashboard. Once logged in, navigate to the ‘Pages’ section in the left-hand menu. Here, you’ll find a list of all the pages on your website.

To edit a specific page, simply click on its title. This will open the page editor, where you can make changes to the content, layout, and design of the page. You can also add the conversion tracking codes to the appropriate pages.

To add the tracking codes, locate the section of the page where you want the codes to be placed. You can do this by scrolling down or using the search function within the editor. Once you have found the desired section, paste the tracking codes provided by the WooCommerce conversion tracking setup into the HTML or text editor.

After adding the codes, make sure to save the changes to the page. Repeat this process for all the pages where you want to track conversions.

Locating the Page for Displaying Social Media Feeds

You can easily locate the page for displaying social media feeds by navigating to the ‘Appearance’ section in the WordPress dashboard. Here’s how you can do it:

  1. Go to the WordPress dashboard and click on the ‘Appearance’ tab in the left-hand menu.
  2. From the drop-down menu, select ‘Widgets’ to access the widgets area.
  3. Look for the widget area where you want to display your social media feeds, such as the sidebar or footer.
  4. Once you’ve identified the widget area, simply drag and drop the ‘Social Media Feeds’ widget into it.
  5. Customize the settings of the widget to choose the social media platforms you want to display feeds from, and adjust the layout to your liking.

Adding a Section for the Social Media Widget

In order to add a section for the social media widget, navigate to the ‘Widgets’ section in the WordPress dashboard. Once there, you’ll be able to locate the ‘Social Media Widget’ and click on it to add it to your desired section. This widget allows you to display your social media profiles or links on your website, making it easy for your visitors to connect with you on different platforms.

After adding the social media widget, you can customize it by adding your social media profiles or links. This way, when visitors click on the social media icons, they’ll be directed to your social media pages.

When choosing the section where you want the social media widget to appear, you have options such as the sidebar or footer. This will depend on the design and layout of your website.

Once you have made all the necessary changes, don’t forget to save your changes and preview your website to ensure the social media widget is displaying correctly. This will allow you to see how the widget looks and make any adjustments if needed.

Adding a section for the social media widget is a great way to encourage visitors to connect with you on social media, increasing your online presence and potential reach.

Pasting the Code Into the HTML Block

Are you looking for an easy way to embed tracking codes for conversion tracking on your WordPress website? Look no further than the HTML block in the block editor. This feature allows you to paste the tracking codes directly into the HTML block for specific pages, without requiring any coding skills.

Here’s how to do it:

  1. Locate the HTML block: In the block editor of your WordPress website, you’ll find the HTML block among the available blocks. Simply search for ‘HTML’ and add it to the page where you want to insert the tracking code.
  2. Paste the code: Once you have added the HTML block, you can paste the tracking code into it. This could be the Global Site Tag or the Event Snippet, depending on the type of tracking you’re setting up. Simply copy the code from your tracking platform and paste it into the HTML block.
  3. Save and publish: After pasting the code into the HTML block, make sure to save your changes and publish the page. This will ensure that the tracking code is active and ready to track conversions on your WooCommerce website.

Previewing and Adjusting the Appearance of the Widget

To adjust the appearance of the widget and ensure it complements your website’s design, navigate to the widget settings in the WordPress admin panel. Here, you can customize the layout, color scheme, and style of the widget to match your WooCommerce store’s branding. By previewing the widget, you can see how it will look on different devices and screen sizes, allowing you to make any necessary adjustments.

When adjusting the widget’s appearance, it’s important to consider its position and visibility settings. You want the widget to be easily accessible to your customers without being intrusive. Experiment with different positions and visibility options to find the optimal setup that enhances the overall user experience on your website.

Once you have made the desired changes, don’t forget to save your settings. Then, preview the live page to ensure that the widget appears as expected. This step is crucial to verify that the widget aligns with your website’s design and doesn’t disrupt its functionality.

Saving the Changes

To ensure that your changes take effect, remember to save the adjustments you made in the WooCommerce Conversion Tracking plugin by clicking ‘Save’ at the bottom of the settings page.

Saving the changes is crucial to ensure that the conversion tracking settings are applied to your WooCommerce store. Here are three reasons why saving the changes is important:

  1. Update and apply the settings: When you make changes to the conversion tracking settings, such as specifying the conversion action or adding the conversion ID code, saving the changes is necessary to update and apply these modifications. Without saving, the changes won’t take effect on your website.
  2. Prevent loss of progress: By saving the changes, you safeguard your progress in setting up conversion tracking. If you exit the settings page without saving, all the adjustments you made will be lost, and you’ll need to start over.
  3. Ensure accurate tracking: Saving the changes ensures that the WooCommerce Conversion Tracking plugin is properly configured. It guarantees that the tracking code is added to the relevant pages of your website, allowing accurate tracking of conversions.

Remember to save the changes every time you make adjustments to the WooCommerce Conversion Tracking plugin settings to ensure accurate tracking of conversions on your ecommerce store.

Contacting Customer Support or Accessing Related Articles for Further Assistance

If you encounter any issues or need further assistance with the WooCommerce Conversion Tracking plugin, there are several options available to you.

First, you can access the plugin’s support documentation, which provides detailed instructions and troubleshooting tips. This article section contains valuable information that can help you resolve common issues and navigate through the setup process.

Another option is to utilize the plugin’s customer support portal. Through this portal, you can submit inquiries and receive personalized assistance from the support team. They’re dedicated to helping you overcome any challenges you may face while setting up WooCommerce Conversion Tracking.

Additionally, you can join the plugin’s community forums. These forums allow you to engage with other users and seek advice on specific issues. You can share your experiences, ask questions, and learn from the experiences of others who’ve already set up the tracking successfully.

For further assistance, you can explore the plugin’s official website. Here, you’ll find additional resources such as FAQs, tutorials, and how-to guides. These resources can provide you with the necessary information to troubleshoot any problems you encounter.

Lastly, if you require expert guidance, consider reaching out to the plugin’s developer team directly through their contact information. They’ll be able to provide you with the support and guidance you need to ensure a successful setup of WooCommerce Conversion Tracking.


In conclusion, setting up WooCommerce conversion tracking is a crucial step in optimizing your marketing efforts for your online store. By accurately tracking your conversions, you can make data-driven decisions to improve your campaigns and take your store to new heights.

With the help of Google Ads and the Global Site Tag, along with the Event Snippet on your conversion page, you can easily monitor and optimize your campaigns based on valuable data.

Start measuring and optimizing your marketing efforts today!

What is the importance of setting up WooCommerce conversion tracking and how can it be done with MonsterInsights? WooCommerce conversion tracking is important as it optimizes sales and marketing strategies, provides insights into user behavior, identifies popular products, and tracks user acquisition and conversion rate. By setting up WooCommerce conversion tracking with MonsterInsights, businesses can analyze checkout behavior, track user navigation and interaction with products, optimize product placement, understand the user’s purchase journey, analyze coupon performance, and conduct A/B testing for better conversions. The process involves installing and activating the MonsterInsights plugin, configuring Google Analytics, integrating with other marketing tools, tracking affiliate conversions, and optimizing product pages. Additionally, enabling the use of enhanced ecommerce in the plugin settings allows for measuring the effectiveness of conversion tracking, analyzing product performance and revenue, optimizing conversion rate and average order value, and making informed decisions for better conversions.

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